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Updated: Jun 20, 2026
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Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions:
1. A Marketing Cloud Administrator noticed a File Drop Automation has been falling on the Import File activity. The automation is configured with a filename pattern, so the filename is expected to begin with customer import_. The import is configured to look for a file named Customer import %%Year%%%% Month%%%%Day%%.csv, however, the admin notices the filenames Include seconds and milliseconds what should the admin do to fix the issue?
A) use %%FILENAME_FROM_TRIGGER%% in the Import File Activity
B) Make sure the team has a date stamp to avoid duplication
C) Make sure the files are placed in the correct subfolder within the SFTP
D) Use the exact file name used for the trigger in the Import File Activity
2. A Marketing Cloud admin wants to append an Urchin Tracking Module (UTM) variable string to links in all emails.
What functionality would allow this?
A) Configure Parameter Manager.
B) Link a Google Analytics Account.
C) Use Web and Mobile Analytics.
3. A Marketing Cloud admin has been asked to update their Marketing cloud SFTP password.
Where in setup could they accomplish this task?
A) Security
B) Data management
C) Feature Settings
D) Company Settings
4. What elements of CAN-SPAM should the Marketing Cloud admin ensure are present for each Commercial send?
A) Preference Center link and physical mailing address
B) Business name and a link to the business website
C) Preference Center link and a link to the business website
D) Business name and physical mailing address
5. Northern Trail Outfitters is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement?
Choose 2 answers
A) Marketing Cloud Email Marketing Manager
B) Marketing Cloud Regional or Local Administrator
C) Marketing Cloud Channel Manager
D) Marketing Cloud Administrator
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: A | Question # 3 Answer: B | Question # 4 Answer: A | Question # 5 Answer: B,D |
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