Nov-2024 Customer-Data-Platform Study Material, Preparation Guide and PDF Download
Free Customer-Data-Platform Certification Sample Questions with Online Practice Test
As businesses grow, so do their customer databases, making it harder to keep track of all the data available. This is where a customer data platform comes in. Salesforce has created their own Customer-Data-Platform, which is designed to help businesses leverage and manage customer data effectively. This platform provides a 360-degree view of every customer across multiple touchpoints, channels, and systems, providing businesses valuable insights on their customer engagement efforts.
Salesforce is a leading customer relationship management (CRM) software that enables businesses to manage their customer interactions, sales processes and marketing campaigns. To become a certified Salesforce professional, one needs to pass various certification exams. One such certification exam is the Salesforce Customer Data Platform (CDP) certification exam.
Achieving the Salesforce CDP Certification demonstrates that a professional has the knowledge and skills to leverage the Salesforce CDP to its full potential. It shows that a candidate understands how to unify customer data, create a single view of their customers, and use this information to deliver personalized experiences across channels. Salesforce Customer Data Platform certification also demonstrates a candidate's ability to use the Salesforce CDP to drive business growth and improve customer satisfaction. Overall, the Salesforce CDP Certification is an important credential for professionals who want to advance their careers in customer data management and customer experience.
NEW QUESTION # 68
Which type of measures with aggregate functions are supported?
- A. Boolean
- B. Date
- C. Text
- D. Numeric
Answer: D
NEW QUESTION # 69
Which two dependencies need to be removed prior to disconnecting a data source?
- A. Data Stream
- B. Segment
- C. Activation
- D. Activation Target
Answer: A,B
NEW QUESTION # 70
What three actions execute when identity resolution configuration is deleted'?
- A. Eliminate dependencies on data models objects
- B. Delete all custom data model objects
- C. Reset all settings in identity resolution
- D. Remove all unified customer data
- E. Remove all source profile data
Answer: A,C,D
NEW QUESTION # 71
What permission setting should an admin check if the custom CRM object is not accessible from CDP?
- A. Create object permission enabled in CDP org
- B. Modify all object permission enabled in CDP org
- C. View All object permission enabled in Source CRM org
- D. Read object permission enabled in Source CRM Org
Answer: C
NEW QUESTION # 72
A banking customer wants bring banking data to calculate customer lifetime value using calculated insights.
What is the correct data flow in CDP to create this insight to use in segmentation?
- A. Create new Calculated Insights(CI) -> Map Data Stream(DSO) to CI -> Use CI in segments
- B. Create new Data Stream (DSO) -> Create Calculated Insights(CI) -> Use CI in segments
- C. Create Segment -> Create Calculated Insights(CI) -> Create new Data Stream (DSO) -> Use CI in segments
- D. Create new Data Stream (DSO) -> Map Data Stream Object (DMO) -> Create Calculated Insights(CI)
-> Use CI in segments
Answer: D
NEW QUESTION # 73
Which dependencies need to be removed before a data stream can be deleted?
- A. Calculated Insights
- B. Activation
- C. Data Model
- D. Segmentation
Answer: A,C
NEW QUESTION # 74
What is the purpose of container path in segmentation?
- A. To show unrelated attributes
- B. To create relationships between your related attributes
- C. To show the path of the attribute in the attribute library
- D. To define data relationships in activation
Answer: B
NEW QUESTION # 75
How many CRM orgs can be connected to CDP instance?
- A. No hard limit
- B. 0
- C. 1
- D. 2
Answer: A
NEW QUESTION # 76
In addition to Unified Individual Object, what other object does Salesforce CDP automatically create and manage during the Identity Resolution process?
- A. Unified Product Objects
- B. Unified Contact Point Objects
- C. Unified Order Objects
- D. Unified Lead Objects
Answer: B
NEW QUESTION # 77
Which data model type in Salesforce CDP defines interactions with party?
- A. Individual
- B. Sales Order
- C. Engagement
- D. Transaction
Answer: C
NEW QUESTION # 78
What is the process called of Cleaning, Deduplicating, Merging data into a single ID?
- A. Data Unification
- B. Data Mining
- C. Data Cleansing
Answer: A
NEW QUESTION # 79
A purchase order number is specified as text field typE. What value will segmenting on Purchase order number | is equal to | 0122 return?
- A. Purchase order number 0122
- B. Purchase order number 0122 and 122
- C. Purchase order number 122
- D. Purchase order number NULL
Answer: A
NEW QUESTION # 80
How should Data Subject Rights request be submitted to Salesforce CDP?
- A. Using dedicated data stream
- B. Using Consent API
- C. Using a dedicated field in data stream
- D. Using Data Explorer
Answer: A
NEW QUESTION # 81
What is the result of a segmentation criteria filtering on City | Is Equal To | 'San Jose'?
- A. Cities containing San Jose, san jose only
- B. Cities containing San Jose, San Jose, san jose, san jose
- C. Cities containing San Jose, san jose only
- D. Cities containing San Jose, San Jose only
Answer: A
NEW QUESTION # 82
Which two files are created in Cloud Storage bucket after segment is published?
- A. File with the security credentials
- B. File containing segment members with additional attributes
- C. File containing calculated insights
- D. File containing segment definition
Answer: D
NEW QUESTION # 83
What result will a segmentation filtering on City | Is Equal To | 'San Jose' return?
- A. Values containing San Jose', san jose only
- B. Values containing San Jose', San Jose only
- C. Values containing San Jose', San Jose, san jose, san jose
- D. Values containing San Jose', san jose only
Answer: D
NEW QUESTION # 84
A retail customer wants to bring customer data from different source and wants to take advantages of identity resolution so that it can be used in segmentation which object should be used for activation member?
- A. Unified Individual
- B. Subscriber
- C. Individual
- D. Contact
Answer: A
NEW QUESTION # 85
How do the Data streams that use the Marketing Cloud Connector refresh data?
- A. APIs are used for refresh
- B. None of the above
- C. Marketing Cloud's Automation Studio handles this process.
- D. Manually refreshed by CDP Admin
Answer: C
NEW QUESTION # 86
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